Blogging + Digital Marketing = Clients

Your digital marketing strategy should be an important part of your marketing plan. These days everyone goes straight to the internet when they need to find something. We’ve discussed the importance of your website and social media in the past, but do you know just how important blogging is as well? POSITION YOUR FIRM AS A LEADER You have years of education and experience under your belt, why not share your opinion with your audience? If there is a hot topic in your field, take a stance and share your opinion on your blog. If you’re passionate about a specific area of...

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Truth in Adverstising

As attorneys, we, of all people, know that anything you say can be put under a microscope and scrutinized to any number of standards. It can also land you in some extremely hot water if what you say does not pass the litmus test of truth. Just like there are rules in place to keep a soda company from claiming to cure cancer, a similar set of rules are in place for lawyers and law firms who practice in the state of Texas, under the Texas Disciplinary Rules of Professional Conduct. Founding Attorney, Michael Cowen, served on the committee involved with...

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